Says department to use digital media to strengthen sports outreach and engagement with youth
Srinagar, September 05 (KNS): To acknowledge the journey of athletes, Director General Youth Services and Sports, Anuradha Gupta, on Sunday said that the Youth Services and Sports Department, Jammu and Kashmir, launched a podcast titled “Khel Khel Mein.”
Speaking to the media, as per the Kashmir News Service (KNS) correspondent, Anuradha Gupta said that the Youth Services and Sports Department, J&K, has launched the podcast to give visibility to players at the national, international, and district levels.
She said that the podcast will feature personalities who have achieved significant milestones and can guide others. This includes coaches of national and international repute. They will have the opportunity to share their experiences, guide young players, and answer questions through this platform.
Gupta said that many children across different regions are actively participating in sports and deserve recognition.Click Here To Follow Our WhatsApp ChannelThis platform will help acknowledge their efforts and provide them with much-needed visibility.
“To make this possible, we have decided to create dedicated media platforms through social media handles such as YouTube, Instagram, and podcasts. The aim is to highlight the journey of players and give them wider visibility,” she said.
She also said that under the J&K Sports Policy, the Directorate of Youth Services and Sports has been assigned an important role in information dissemination, and this new initiative will serve as a strong tool to fulfill that responsibility.
“Sports for All, Fitness for All” is our mission. It is a key part of our sports policy mandate. To achieve this, we must move forward together. This will only be possible when civil society and the community join hands with us,” she added. (KNS)