Srinagar, Nov 13 (KNS): Thirty-five artisans and weavers from Kashmir will participate in the 44th edition of the India International Trade Fair (IITF) 2025, scheduled to be held from November 14 to 27 at Bharat Mandapam in New Delhi.
Organised by the India Trade Promotion Organisation (ITPO), IITF is the country’s largest trade-cum-consumer fair and attracts hundreds of thousands of visitors each year. The event provides a platform for artisans and businesses to showcase their products to domestic and international buyers.
According to a statement issued by the Handicrafts and Handlooms Department of Kashmir, the Jammu & Kashmir Trade Promotion Organisation conducted a draw of lots to select 35 artisans from across the region for participation. The selected participants include five each from Srinagar and Budgam, three each from Baramulla, Ganderbal, Anantnag, and Bandipora, two each from Kupwara, Shopian, Pulwama, and Kulgam, and five from registered cooperative societies.
The artisans will display a wide array of Kashmir’s traditional handicrafts, including Pashmina and Kani shawls, Sozni and Crewel embroidery, hand-knotted silk carpets, walnut wood carvings, and Papier Mache items. The fair offers these craftsmen a direct marketing opportunity to reach buyers and ensures they benefit fully from the sale of their work.Click Here To Follow Our WhatsApp Channel
A spokesman from the Handicrafts and Handlooms Department stated that participation in IITF 2025 will not only provide Kashmir’s GI-tagged handicrafts with exposure on a global platform but will also help empower the region’s craftsmen economically. The direct interaction with domestic and international buyers is expected to strengthen sales channels and promote Kashmir’s cultural heritage.
The event comes at a time when promoting Kashmir’s handicrafts and providing economic opportunities to artisans has become a key focus for the regional government. By connecting skilled artisans directly with consumers, the fair aims to enhance the visibility and marketability of Kashmir’s traditional products.
The participation of these 35 craftsmen is being seen as an important step towards supporting local artisans, preserving traditional skills, and integrating Kashmir’s handicrafts into larger domestic and international markets.
IITF 2025 will run for 14 days, offering visitors a chance to explore a variety of products from across India, while highlighting the unique craftsmanship of Kashmir.(KNS).