G20 delegates will act as ambassadors to promote J&K as global tourist destination: Secretary Tourism

Srinagar, May 12 (KNS): Secretary, Tourism Department J&K Syed Abid Rashid Shah Friday said the visiting G20 delegates from various countries to Jammu and Kashmir will serve as ambassadors to promote J&K as global tourist destination.

Speaking to Kashmir News Service (KNS) at the inauguration of a hot air balloon and trekking expedition at Zabarwan Park, Secretary Tourism J&K said the G20 presents a valuable opportunity to showcase Jammu and Kashmir as a leading global tourist destination. "We anticipate that the delegates visiting J&K will assume the role of ambassadors, actively promoting the Union Territory as a remarkable global tourist destination," he said.

"The event will provide us with an excellent opportunity to promote and showcase J&K on a global level in a positive manner," he said, adding that the introduction of the hot air balloon at Zabarwan Park today adds an exciting attraction for tourists visiting Srinagar.

"All the events organized by the tourism department are integral to the G-20 event, promising a significant positive impact on the tourism industry. The enthusiastic participation of thousands, including school children and youth, in today's event further exemplifies a heartening gesture," he added.Click Here To Follow Our WhatsApp Channel

He said such events become imperative to attract visitors and promote tourism. "The launch of hot air balloon is an added attraction. Cyclothon which was organised today is a prelude to G20 event. Also good number of girl students participated in adventure trek. All such events are run up to the G20 event," Secretary Toursim said.

He added due to conduct of such events all stakeholders and allied industries will be benefited. "Today a good number of youth participated in the event which vindicates public participation and warmth of people  into G20 event. We are eagerly waiting for the delegates to shower the love and hospitality for which Kashmir is known for," he said.

"Tourism influences directly or indirectly every citizen of J&K. It will be a great opportunity for us to showcase J&K to the whole world. I hope the delegates be the ambassadors of J&K across the world to promote UT as global tourist destination," Secretary Tourism added. (KNS)

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