Srinagar November 27 (KNS): The CCIK convened a significant meeting at Arison Luxury, Hyderpora, to discuss the revival of tourism in Kashmir for the upcoming season. The agenda included plans for extensive advertising campaigns, organizing a grand tourism festival, conducting roadshows, and inviting renowned celebrities to promote Kashmir as a premier travel destination.

The meeting witnessed the participation of all major stakeholders, including travel agents from across Kashmir, the Houseboat Owners Association, Shikara Association, tourism transporters, restaurant owners, and hoteliers from Pahalgam, Gulmarg, Sonmarg, and Doodhpathri. It was one of the largest gatherings held under the banner of CCIK for tourism revival.

During the meeting, it was decided that a detailed memorandum will be prepared and sent to the Prime Minister’s Office and the Lieutenant Governor’s Office.Click Here To Follow Our WhatsApp ChannelA joint delegation will also meet the Union Home Minister and the Prime Minister in December to discuss key issues related to tourism development.

CCIK further announced that a grand Tourism Festival will be celebrated to boost tourism, followed by dedicated promotional activities in Gulmarg, Sonmarg and Pahalgam. All participating federations appealed to the Lieutenant Governor to ensure full security for Kashmiri shawl traders and students residing outside the Valley.

An appeal was also extended to tourists across India to visit Kashmir during the snowfall, Christmas and New Year season. Stakeholders assured that attractive and affordable packages will be offered to all visitors to enhance their experience in Kashmir.(KNS)