Jammu, May 23, (KNS): Muscle & Strength India, one of the country’s leading retailers of fitness supplements and nutritional products, has won the prestigious award for Upcoming Franchisor of the Year – Health & Fitness Category at the Franchise Awards 2025, held recently at Yashobhoomi, India International Convention and Expo Centre, Delhi.
Reaching a significant milestone, the Franchise Awards 2025 marked two decades of honoring leaders in Indian franchising across various sectors. This year, the spotlight was on organizations demonstrating exceptional business skills, dedication, and success in the franchise arena through innovation and persistent efforts. Muscle & Strength India is aiming for aggressive expansion across the country through the franchise route as it seeks to deepen its presence in India’s growing nutritional supplement industry.
The brand currently operates stores in multiple cities and offers the widest range with over 1,000 fitness supplements and nutrition products from more than 42 brands. These products cater to athletic performance, fitness, and overall wellness.
Commenting on the recognition, Praveen Chirania, Founder of Muscle & Strength India, said, “We wish to dedicate this award to our incredible staff and franchisees, who share our vision and are driven by the same pursuit of excellence, making significant contributions to the franchise business model. In a short span of time, Muscle & Strength India has already made its mark with authentic and genuine products. Our unwavering commitment to economically priced, high-quality supplements and consumer-focused innovation has strengthened consumer trust in our brand.Click Here To Follow Our WhatsApp ChannelWe are also elated that our efforts in the industry have been recognized, and we thank the organizers for conferring us with this esteemed award.”
“Franchise India 2025 was one of the biggest networking events for brands and investors, designed to foster strategic partnerships, drive business growth, and empower decision-makers with invaluable insights. While Muscle & Strength India has won numerous awards in the past, this recognition stands out as it follows a rigorous selection process. It will further strengthen our commitment. Moving forward, we aim to introduce products in various variants, focusing on different health and wellness categories and segments,” added Chirania.
Akhil Mahajan, Chief Marketing Officer of Muscle & Strength India, said, “We are incredibly proud to receive this award. It’s a testament to the hard work and dedication of our entire team, who consistently strive to create a brand that resonates with our customers. This recognition is not just an honor, but a reflection of the positive impact we’re making in the industry. We’re excited to continue building on this success and taking our brand to new heights in the years ahead.”
Muscle & Strength India offers a comprehensive range of genuine, high-quality fitness supplements and nutritional products across categories such as proteins, vitamins, minerals, and herbal supplements from leading international brands — all under one roof.(KNS)