Make Khyber a national brand: MD Khyber Agro to retailers

Srinagar, Jan 22 (KNS): Kyber Agro Private Limited on Sunday organized a retailer meet to deliberate upon future course of action in competitive market of Jammu and Kashmir.

At the occasion a lucky draw was also organized for the retailers who participated in the scheme and wherein over 22 gifts of different categories were distributed among the participants.
The company organised a retailer meet and greet program where top retailers associated with Khyber Dairy business participated in the event from across Kashmir.
Speakers at the occasion said that Khyber has a strong relationship with farmers and is collecting milk daily from farmers and share information like Daily Milk poured, Fat and SNF directly on the app - Samudra with direct payments credited to the farmer’s accounts.
They said Khyber has a state-of-the-art manufacturing facility situated in Ladho, Lathpora with strict quality parameters and SOPs followed at each step of processing and packaging.
“With one of the largest sales and marketing team working across more than 13 districts, Khyber is present at vast number of counters serving people of Kashmir with local, safe and quality dairy products,” speakers held.
During the meeting, new logo of Khyber Agro, new packaging of the products - Milk and curd and Tetra Milk pack was launched at the hands of the retailers.
Besides a lucky draw was also organised for the retailers who participated in the scheme and more than 22 gifts including TV, fridges, mobile phones, gold coins and silver coins were distributed.
Manan Tramboo, Managing Director Kyber Agro Pvt. Ltd. was also present who expressed gratitude towards farmers, channel partners and employees for making Khyber one of the largest Diary players in Kashmir.
He emphasised on building Khyber as a national brand in coming few years with focus on welfare of local farmers and business partners. (KNS)

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